Articles
Does causal reasoning lead to moral reasoning? Consumers’ responses to scandalized athletes and endorsements
Daehwan Kim, Joon Sung Lee, Wonseok (Eric) Jang, Yong Jae Ko
Pro softball fan segments: a two-step cluster analysis
Ceyda Mumcu, Nancy Lough
An interpretive structural model for factors affecting the tax compliance of professional athletes: a case study of football players
Zhaleh Memari, Abbas Rezaei Pandari, Fahimeh Bemanzadeh
Exploring the effects of the COVID-19 pandemic on sport tourism
Mona Mirehie, Inje Cho
The positive and negative impacts of social and personal self-categorizations on sport fans’ experience
Anat Toder Alon, Avichai Shuv-Ami, Liad Bareket-Bojmel
The transformative impact of big data applications in sport marketing: current and future directions
Yoseph Mamo, Yiran Su, Damon P.S. Andrew
Sponsor and ambush marketing during the 2018 Commonwealth Games on Twitter and Instagram
Olan K.M. Scott, Nicholas Burton, Bo Li
Career patterns of marketing managers in top European football clubs
Karolina Nessel
Doping as a barrier in universal acceptance of esports
Dishant Gupta, Harsh Sharma, Manali Gupta
