Tag: Emerald

This special issue explores how changes in sports marketing are influencing the social, technological, economic, and consumer engagement structures in the region. The importance of this special issue lies in its ability to provide a comprehensive and up-to-date view of a rapidly expanding market, with key opportunities for brands and sponsors seeking to capitalize on the continued growth of sports in Latin America.

In the contemporary sports industry and context, social issues, CSR and philanthropy have become integral parts of the sports landscape. The goal is to bring together multiple stakeholders, such as sports organizations, athletes, community sports nonprofits, sports business professionals, and the business community, and drive positive change towards shared visions. This Special Issue elucidates the multifaceted ways in which sports organizations, events, athletes and stakeholders, can embrace their role as catalysts for positive social change.

The International Journal of Event and Festival Management advances knowledge in the field of events management and enhances the uptake of such knowledge by academics in the field. The Forum Editor’s pick from the current issue: From the land of Gama: event attachment scale (EAS) development exploring fans' attachment and their intentions to spectate at traditional gaming events by Junaid Rehman, Muhammad Kashif, Thangaraja Arumugam.

The International Journal of Event and Festival Management advances knowledge in the field of events management and enhances the uptake of such knowledge by academics in the field. The Forum Editor’s pick from the current issue: Protest events as institutions: stakeholder perceptions of the changing role of Serbia's EXIT festival by Luna Đurić, James Kennell, Miroslav D. Vujičić, Igor Stamenković, Jelena Farkić.

SBM promotes the development of a coherent, high-quality body of work that examines both the business and management of sport, as well as the actors and stakeholders that align with sport to further their strategic objectives. The Forum Editor’s pick from the current issue: The clock is ticking: contexts, tensions and opportunities for addressing environmental justice in sport management by Chen Chen, Timothy Kellison (open access).

IJSMS is the world’s leading journal for the sports marketing industry, and provides a vital resource to both academic and industry experts. For academics It is an opportunity to publish the highest quality, peer-reviewed research. The Forum Editor’s pick from the current issue: Emphasizing effort vs talent in personal trainers' performance: consumption response of personal fitness training customers by Sangchul Park, Hyun-Woo Lee.

SBM promotes the development of a coherent, high-quality body of work that examines both the business and management of sport, as well as the actors and stakeholders that align with sport to further their strategic objectives. The Forum Editor’s pick from the current issue: Performance prediction of basketball players using automated personality mining with twitter data by Dominik Siemon, Jörn Wessels (open access).

The International Journal of Event and Festival Management advances knowledge in the field of events management and enhances the uptake of such knowledge by academics in the field. The Forum Editor’s pick from the current issue: Why do self-identity and efficacy matter for enjoying participation in charity sports events? The role of the warm glow feeling by Watchara Chiengkul, Patcharaporn Mahasuweerachai, Chompoonut Suttikun.

IJSMS is the world’s leading journal for the sports marketing industry, and provides a vital resource to both academic and industry experts. For academics It is an opportunity to publish the highest quality, peer-reviewed research. The Forum Editor’s pick from the current issue: Service encounter and repurchase intention in fitness centers: perceived value as a mediator and service innovativeness as a moderator by Fong Jia Wang, Weisheng Chiu.

SBM promotes the development of a coherent, high-quality body of work that examines both the business and management of sport, as well as the actors and stakeholders that align with sport to further their strategic objectives. The Forum Editor’s pick from the current issue: How are fans affected by the commercialization of elite sports? A review of the literature and a research agenda by Erik Winell, John Armbrecht, Erik Lundberg, Jonas Nilsson (ope access).