More
    Home Tags Sponsorship

    Tag: sponsorship

    International Journal of Sports Marketing & Sponsorship, Vol 21, 2020, No 3

    IJSMS is the world’s leading journal for the sports marketing industry, and provides a vital resource to both academic and industry experts. For academics it is an opportunity to publish the highest quality, peer-reviewed research. The Forum Editor’s pick from the current issue: EVENT IMPACTS ASSOCIATED WITH RESIDENTS' SATISFACTION AND BEHAVIORAL INTENTIONS: A PRE-POST STUDY OF THE NANJING YOUTH OLYMPIC GAMES by Jingxian (Cecilia) Zhang, Kevin K. Byon, Kaijuan Xu, Haiyan Huang.

    International Journal of Sports Marketing & Sponsorship, Vol 21, 2020, No 2

    IJSMS is the world’s leading journal for the sports marketing industry, and provides a vital resource to both academic and industry experts. For academics it is an opportunity to publish the highest quality, peer-reviewed research. The Forum Editor’s pick from the current issue: THE EFFECT OF SERVICE QUALITY ON FOREIGN PARTICIPANTS’ SATISFACTION AND BEHAVIORAL INTENTION WITH THE 2016 SHANGHAI INTERNATIONAL MARATHON by Yi Xiao, Xiaoling Ren, Pei Zhang, Antonnette Ketlhoafetse.

    International Journal of Sports Marketing & Sponsorship, Vol 21, 2020, No 1

    IJSMS is the world’s leading journal for the sports marketing industry, and provides a vital resource to both academic and industry experts. For academics it is an opportunity to publish the highest quality, peer-reviewed research. The Forum Editor’s pick from the current issue: THE EFFECT OF SERVICE QUALITY ON FOREIGN PARTICIPANTS’ SATISFACTION AND BEHAVIORAL INTENTION WITH THE 2016 SHANGHAI INTERNATIONAL MARATHON by Yi Xiao, Xiaoling Ren, Pei Zhang, Antonnette Ketlhoafetse.

    International Journal of Sports Marketing & Sponsorship, Vol 20, 2019, No 4

    IJSMS is the world’s leading journal for the sports marketing industry, and provides a vital resource to both academic and industry experts. For academics it is an opportunity to publish the highest quality, peer-reviewed research. The Forum Editor’s pick from the current issue: THE RELATIONSHIPS OF BRAND EXPERIENCE, SPORTS EVENT IMAGE AND LOYALTY: CASE OF JEJU INTERNATIONAL ULTRAMARATHON RACE by V.G. Girish, Choong-Ki Lee.

    International Journal of Sports Marketing & Sponsorship, Vol 20, 2019, No 3

    IJSMS is the world’s leading journal for the sports marketing industry, and provides a vital resource to both academic and industry experts. For academics it is an opportunity to publish the highest quality, peer-reviewed research. Practitioners can use the information to understand how the industry is changing. The Forum Editor’s pick from the current issue: CRAFTING A LEGACY: INVESTIGATING THE RETIRED ATHLETE BRAND IMAGE by Olzhas Taniyev, Brian S. Gordon.

    Call for Papers | “Sports and Urban Development: Critical Issues” | Special issue of International Journal of Sport Marketing & Sponsorship. Call ends June 1, 2020

    The aim of this special issue is to advance interdisciplinary understanding of the relationship between sports and urban development. To attain this aim, scholars and practitioners with keen interest and specialized expertise in one or more related topic areas are invited and welcome to submit manuscripts. Diverse, holistic, and interdisciplinary perspectives of critical analyses are encouraged.

    Call for Participation | Workshop on Sports Analytics | Oct. 25, 2019 9:20 AM–3:00 PM, Molde University College, Room A-1.025

    Speakers at the first Molde workshop on Sports Analytics; Christoph Breuer, German Sport University Cologne;Thomas Peeters, Erasmus School of Economics, ERIM and Tinbergen Institute; Ruud H. Koning, University of Groningen; Christer Thrane, Inland Norway University of Applied Sciences; Lars Magnus Hvattum, Molde University College; Arne Feddersen, University of Southern Denmark.

    Call for Papers | “Digital and Interactive Marketing Communications in Sports” | Special Issue of Journal of Interactive Advertising. Call ends October 15, 2020

    Consistent with the aims and objectives of JIA, this special Issue intends to seek contributions that critically examine, debate, and shed light on new perspectives in digital and interactive marketing communications in sports. We are especially interested in theoretical, empirical, and critical analyses focusing on a wide spectrum of issues regarding interactive communication issues in sports.

    International Journal of Sports Marketing & Sponsorship, Vol 20, 2019, No 2

    The International Journal of Sports Marketing and Sponsorship is the world’s leading journal for the sports marketing industry, and provides a vital resource to both academic and industry experts. For academics it is an opportunity to publish the highest quality, peer-reviewed research. Practitioners can use the information to understand how the industry is changing.

    International Journal of Sports Marketing & Sponsorship, Vol 20, 2019, No 1

    The International Journal of Sports Marketing and Sponsorship is the world’s leading journal for the sports marketing industry, and provides a vital resource to both academic and industry experts. For academics it is an opportunity to publish the highest quality, peer-reviewed research. Practitioners can use the information to understand how the industry is changing.
    Social media & sharing icons powered by UltimatelySocial