Tag: Sport Marketing Quarterly
Sport Marketing Quarterly Volume 23, Number 1, March 2014
The Sport Marketing Quarterly (SMQ) is published quarterly (March, June, September, December) and serves as an outlet for the dissemination of sport marketing information for both practicing professionals and academicians. Please note, there are no abstracts available for this journal.
Call for Papers | Special Issue of Sport Marketing Quarterly | Sport Marketing in Asia: Trends and Issues for the 21st Century
Sport Marketing in Asia: Trends and Issues for the 21st Century
Guest Editors: Bob Heere, University of South Carolina, Yukyoum Kim, Florida State University, &...
Extended Deadline for Special Issue on Marketing Sport Event Tourism – The Sport Marketing Quarterly (SMQ)
Guest Editors: Kiki Kaplanidou and Kostas Alexandris
Manuscript submission deadline: October 31st, 2013.
The rise of the number of sport events that countries, regions and communities host...
Sport Marketing Quarterly Volume 22, Number 2, June 2013
The Sport Marketing Quarterly (SMQ) is published quarterly (March, June, September, December) and serves as an outlet for the dissemination of sport marketing information for both practicing professionals and academicians. Please note, there are no abstracts available for this journal.
Sport Marketing Quarterly Volume 22, Number 1, March 2013
Please note! No abstracts are accessible for this journal.Selling Premium Seating in Today’s Sport Marketplace
Heather J. Lawrence, Ron T. Contorno, and Brandon SteffekSpectator-Based Brand...
Sport Marketing Quarterly Volume 21, Number 4, December 2012
Sponsorship Awareness, Attitudes, and Purchase Intentions of Road Race Series Participants
Andrea N. Eagleman and Brian D. KrohnAttracting Facebook “Fans”: The Importance of Authenticity and...


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