STUDENT RESEARCH
Exploring the Communication of Student-Athlete Pathways as a Transformative Service in Australian Higher Education
Bridie Kean, David Fleischman, and Peter English
INDUSTRY INTERVIEWS
Interview With Ellen Hyslop, Jacie DeHoop, and Roslyn McLarty, Founders of “The GIST”
Katie Lebel
Interviews With Former ESPN Ombudsmen/Public Editors Kelly McBride, Robert Lipsyte, and Jim Brady
Xavier Ramon, Andrew C. Billings, and José Luis Rojas-Torrijos
ORIGINAL RESEARCH
An Exploration of Sport Fandom in Online Communities
Michael Kirkwood, Sheau-Fen Yap, and Yingzi Xu
The Alcohol–Sport Nexus and How Consumers Are Affected Through Sponsorship
Sarah Kelly and Michael Ireland
CASE STUDIES
#Trending in the Right Direction: A Case Study Analyzing Temple Football’s #SpringBall18 Campaign
Jimmy Sanderson, Sarah Stokowski, and Elizabeth Taylor
BOOK REVIEWS
First Taste of Freedom: A Cultural History of Bicycle Marketing in the United States
Daniel E. Ballou
Nailed to the Crossbar: From the NCAA–Penn State Consent Decree to the Joe Paterno Family Lawsuit
Lauren McCoy
In Pursuit of Pennants: Baseball Operations From Deadball to Moneyball
Robert Whitaker
Corruption in Sport: Causes, Consequences, and Reform
Eddie T.C. Lam
Baseball Cop: The Dark Side of America’s National Pastime
Ryan Rodenberg
Governance and Policy in Sport Organizations: A Welcome Update on the Latest Hot-Button Issues in Sport
Emily M. Newell
Advanced Theory and Practice in Sport Marketing, 3rd ed.
Tim Wilson
