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IJSMS is the world’s leading journal for the sports marketing industry, and provides a vital resource to both academic and industry experts. For academics it is an opportunity to publish the highest quality, peer-reviewed research. The Forum Editor’s pick from the current issue: CORPORATE GREENFLUENCING: A CASE STUDY OF SPONSORSHIP ACTIVATION IN FORMULA E MOTORSPORTS by Hans Erik Næss.
JSSAE provides a forum for discussion and analysis on the unique characteristics of sports and athletics participation in education. In a unique perspective, the Journal takes a multidisciplinary approach in examining the issues that face student athletes and sports programs throughout the United States.
The mission of IJSC is to provide a platform for academics and practitioners to disseminate research and information from diverse fields such as critical studies, sport management, advertising, communication policy, history, media studies, psychology, telecommunications, cultural studies, sport marketing, international communication, gender studies, journalism, public relations, communication theory, and new media.