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    Home Journals Journal of Sport Management, Volume 38, 2024, Issue 4

    Journal of Sport Management, Volume 38, 2024, Issue 4

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    Articles

    Open Access
    A Typology of Circular Sport Business Models: Enabling Sustainable Value Co-Creation in the Sport Industry
    Anna Gerke, Julia Fehrer, Maureen Benson-Rea, Brian P. McCullough
    Pages: 225-239
    DOI: 10.1123/jsm.2023-0093

    Selling Gender Through Kids’ Sport Team Merchandise: A Multimodal Critical Discourse Analysis
    Katherine Sveinson, Charles D.T. Macaulay
    Pages: 240-256
    DOI: 10.1123/jsm.2023-0114

    “Seven Weeks Is Not a Lot of Time”: Temporal Work and Institutional Change in Australian Football
    Joshua McLeod, Géraldine Zeimers, Jonathan Robertson, Catherine Ordway, Lee McGowan, David Shilbury
    Pages: 257-270
    DOI: 10.1123/jsm.2023-0278

    Tackling International Markets: Bicultural Brand Positioning of Sport Leagues in Foreign Countries
    Christian Weisskopf, Sebastian Uhrich
    Pages: 271-286
    DOI: 10.1123/jsm.2023-0245

    (Shutterstock/Friends Stock)

    Tracing Gender Allyship and the Role of Awareness in Addressing the Gender Leadership Gap in Sport Organizations
    Caroline Heffernan, Lisa A. Kihl
    Pages: 287-299
    DOI: 10.1123/jsm.2022-0260


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