Articles
Open Access
A Typology of Circular Sport Business Models: Enabling Sustainable Value Co-Creation in the Sport Industry
Anna Gerke, Julia Fehrer, Maureen Benson-Rea, Brian P. McCullough
Pages: 225-239
DOI: 10.1123/jsm.2023-0093
Selling Gender Through Kids’ Sport Team Merchandise: A Multimodal Critical Discourse Analysis
Katherine Sveinson, Charles D.T. Macaulay
Pages: 240-256
DOI: 10.1123/jsm.2023-0114
“Seven Weeks Is Not a Lot of Time”: Temporal Work and Institutional Change in Australian Football
Joshua McLeod, Géraldine Zeimers, Jonathan Robertson, Catherine Ordway, Lee McGowan, David Shilbury
Pages: 257-270
DOI: 10.1123/jsm.2023-0278
Tackling International Markets: Bicultural Brand Positioning of Sport Leagues in Foreign Countries
Christian Weisskopf, Sebastian Uhrich
Pages: 271-286
DOI: 10.1123/jsm.2023-0245

Tracing Gender Allyship and the Role of Awareness in Addressing the Gender Leadership Gap in Sport Organizations
Caroline Heffernan, Lisa A. Kihl
Pages: 287-299
DOI: 10.1123/jsm.2022-0260