Call for Participation | “The Naomi Osaka Brand” by Jennifer McClearen | Iowa Colloquium on Sport and Culture, online on September 24, 2021

Professor Jennifer McClearen (UT-Austin) will be presenting “The Naomi Osaka Brand” for the inaugural Iowa Colloquium on Sport and Culture this Friday, September 24th from 4:00-5:00 CST [for other time zones, click here]. The online and zoomified event is free and open to the public. There will be lots of time for discussion after the talk, and we are looking forward to sharing some ideas.

Zoom link:

Please show up so we can continue to convince our university to give us money to host these exciting speakers.

About Jennifer McClearen 

Jennifer McClearen is a feminist media scholar whose research examines the cultural production of identity and difference in popular media with a specific interest in sports media industries. She probes the ways sports media defines, perpetuates, or contests discourses of gender, race, sexuality, and nationality through the lenses of feminist theory, cultural studies, sports media industries, and promotional culture studies. She does so by weaving discourse analysis, textual analysis, and ethnographic methods throughout her work. Her research and teaching interests also include feminisms in popular culture, intersectionality, Black and Latinx feminist approaches to media, the body and embodiment, transgender identities, digital and participatory culture, branding and consumer culture, neoliberalism, and labor in media industries.

Dr. McClearen’s first book, Fighting Visibility: Sports Media and Female Athletes in the UFC, was published with the Studies in Sports Media Series with the University of Illinois Press in March 2021. Her research can also be found in Communication and Sport, the International Journal of Communication, Continuum, New Formations, Feminist Media Studies, and The Velvet Light Trap, among others.

She is an affiliated faculty member in the Center for Sports Communication and Media and the Center for Entertainment and Media Industries at the University of Texas and a diversity scholar with the National Center for Institutional Diversity at the University of Michigan.

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