Call for Papers: 12th Annual Sport Marketing Association Conference, October 22-24, 2014 | Philadelphia, PA

sport-marketingPresentation Categories

Submissions may be submitted for one of the following presentation categories:

  1. Oral presentation (25 minutes, including questions)
  2. Symposium or roundtable (75 minutes)
  3. Visual presentation (formerly poster presentation)

Author  Categories

Authors should submit abstract(s) under one of two categories:

  1. Professional
  2. Student (All authors must be current students; any professionals can only be on paper as advisor.)

Submissions can be conceptual or empirical in nature, and do not need to be completed at the time of submission. However, for any work in progress, there needs to be assurances that the research will be completed in time for the conference presentation should it be accepted.

Submissions must conform to the format instructions. Please keep an exact copy for future reference. Submissions will be subjected to blind peer review. Authors will be notified of acceptance, rejection, or suggested modifications as soon as the review process has been completed. Please see key dates below for submission and revision deadlines. It is a condition of acceptance that at least one of the authors must attend the conference and present the research.

Key Dates

Authors should be mindful of the following key dates when preparing and submitting their abstracts. (Please note that an official submission starting date has not been set as we finalize website updates for this year’s conference.)

  1. Submission Deadline: March 31, 2014 (11:59 PM EST)
  2. Notice of Acceptance: May 9, 2014 (11:59 PM EST)

Abstract  Submissions

The abstract submission process includes two parts: 1) a 100-200 word abstract summarizing your submission and 2) a 1500-word (maximum) competitive submission that explains your proposed presentation in more detail. A 100-200 abstract is required in the event your submission is accepted and published in the SMA Conference Proceedings published by Fitness Information Technology (FIT). Please find below instructions on the correct format to use for all abstracts. A template will be provided on the SMA website that can be used to assist in the formatting process.

Abstracts should be submitted using the electronic submission system found on the SMA website (see link below),where authors will be guided through a step-by-step submission process. Each abstract submission should includeand abide by the following:

  •   100-200-word abstract, plus
  • •  1500-word maximum submission (excluding list of references)
  • •  List of references
  • •  Single-spaced
  • •  Times New Roman; 12-point font
  • •  8.5 x 11-inch page size
  • •  1-inch margins on all sides
  • •  Formatting and reference style should conform to APA Guidelines (6th edition)

Judging Submissions

The reviewers for the SMA Annual Conference will judge all submissions on the basis of their contributions to the development and advancement of theory or practice in the field of sport marketing. Submissions will be judged on their overall quality and contribution to the conference.

Submissions to the SMA Annual Conference should not be concurrently submitted for consideration to another conference and should not have been previously presented at another conference. Further, submissions should not be of work published or in press prior to the abstract submission deadline (March 31, 2014).

Number of Submissions

There is a limit of two (2) possible presentations regardless of co-authorship or type of presentation. The exception to this limit is for an advisor to a current student, in which case the advisor position must be clearly indicated in the author section of the submission.


All submissions accepted for presentation following the formal review process will be published in the 2014 SMA Conference Proceedings archives as published by Fitness Information Technology (FIT). Please note authors will retain copyright so the submission can be published elsewhere.

Additional Information

More information about the submission process, registration for the SMA Annual Conference, and hotel/travel accommodations in Philadelphia can be found at the SMA website (


Any questions about the abstract submission process can be sent to Dr. Khalid Ballouli, Vice President of Academic Affairs for the SMA, at

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