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Tag: Kyungyeol (Anthony) Kim
IJSMS is the world’s leading journal for the sports marketing industry, and provides a vital resource to both academic and industry experts. For academics it is an opportunity to publish the highest quality, peer-reviewed research. The Forum Editor’s pick from the current issue: CORPORATE GREENFLUENCING: A CASE STUDY OF SPONSORSHIP ACTIVATION IN FORMULA E MOTORSPORTS by Hans Erik Næss.
The Sport Marketing Quarterly (SMQ) is published quarterly and serves as an outlet for the dissemination of sport marketing information for both practicing professionals and academicians. The Forum Editor’s pick from the current issue: THE DARK SIDE OF SPECTATOR BEHAVIOR: EFFECTS OF SPECTATOR DYSFUNCTIONAL BEHAVIOR ON ANGER, RUMINATION, AND REVISIT INTENTION by Kyungyeol Anthony Kim and Kevin K. Byon.
The Journal of Sport Management encourages the submission of manuscripts in a number of areas as they relate to the management, governance, and consumption of sport. Studies using quantitative and/or qualitative approaches are welcomed. JSM publishes research and scholarly review articles; short reports on replications, test development, and data reanalysis; and more.
The European Sport Management Quarterly (ESMQ) publishes articles that contribute to our understanding of how sport organizations are structured, managed and operated. The Journal sets out to enhance our understanding of the role of sport management and sport bodies in social life and the way social, political and economic forces and practices affect these organizations.