The EASM Summer School is a great opportunity for students and practitioners to enrich their degree with new insights in the field of International Sport Management Industry, Business and Marketing, among others. Participants will have the chance to build up their own international network within the sport business and to work with colleagues from all over the world.
Attending the EASM Summer School means you will have access to interact with highly regarded academics and professionals of the sport management sector. We provide a unique educational opportunity as they deliver their visionary perspective, helping you broaden your views, improve your understanding of the sport management world and jump start your career in this passionate field of study.
Teaching Methods
Lectures by academics and professionals of the sport industry, teamwork, case studies, student presentations and distance readings for initial preparation.
Content & Learning Objective
The core of this programme will be the International Sport Management and Marketing, where students will be able to acquire knowledge about the field and apply professional marketing tools in the world of sports organizations
Cultural and Leisure Opportunities
During the programme you will experience the perfect mix between academic improvement and exciting memorable experiences in one of Europe’s biggest and most special cities, with its vibrant life, culture and wide array of activities and leisure opportunities. You will be able to experience Spanish culture like never before, from its cuisine and its people to the unique blend of historical and modern appeal
This Programme includes
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- 5 Nights’ accommodation in double room with breakfast included
- 7 Academic and professional lectures
- Case studies in groups
- 6 ECTS Attendance Certificate recognized by the University of Bayreuth
- Tour Bernabéu – Real Madrid Stadium
- Visit to Territorio Atleti – Cívitas Metropolitano Stadium
- Visit to Microsoft Global Sports Innovation Center
- Madrid de los Austrias Guided Tour
- 3 Lunches
- Typical Spanish Meal – Tapas
- Farewell Dinner
- Networking Activities
- Shuttle Services
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Visit the Summer School homepage for further information and link to registration.
