Tag: Masayuki Yoshida

The Sport Marketing Quarterly (SMQ) is published quarterly and serves as an outlet for the dissemination of sport marketing information for both practicing professionals and academicians. The Forum Editor’s pick from the current issue:A Study of Satellite Fans’ Existing Team Identification and Attitudes Toward a New, Local Franchise: A Case Study of UK-Based National Football League Fans by Daniel Monaghan and Daniel Read.

JSM encourages the submission of manuscripts in a number of areas as they relate to the management, governance, and consumption of sport. Studies using quantitative and/or qualitative approaches are welcomed. The Forum Editor’s pick from the current issue: Great Expectations: A Critical Review of Interorganizational Relationships in Amateur Sport by Katie E. Misener, Kathy Babiak, Gareth Jones, Iain Lindsey.

The Sport Marketing Quarterly (SMQ) is published quarterly and serves as an outlet for the dissemination of sport marketing information for both practicing professionals and academicians. The Forum Editor’s pick from the current issue: Niche Sport Sponsorship: Providing the Target Market Sponsors Want? by Greg Greenhalgh, Tiesha Martin and Allison Smith.

The Journal of Sport Management encourages the submission of manuscripts in a number of areas as they relate to the management, governance, and consumption of sport. Studies using quantitative and/or qualitative approaches are welcomed. JSM publishes research and scholarly review articles; short reports on replications, test development, and data reanalysis; and more.

The Journal of Applied Sport Management (JASM) is the official publication of the Applied Sport Management Association. The mission of JASM is to develop, advance, disseminate, promote, and preserve knowledge within the academic discipline of sport management by providing an outlet that is both grounded in academic theory and driven by the needs of practitioners and the environment of the sport industry.

Sport Management Review is a multidisciplinary journal concerned with the management, marketing, and governance of sport at all levels and in all its manifestations – whether as an entertainment, a recreation, or an occupation.

Leisure Studies is the journal of the Leisure Studies Association. The emphasis of the journal is on theoretically informed critical analyses within the social sciences and humanities of the wide range of topics that constitute leisure as a subject field – including the arts, tourism, cultural, informal and virtual activities, urban and rural recreation, sport, media and physical activities.