Tag: Heath McDonald

The emphasis of Leisure Studies is on theoretically informed critical analyses within the social sciences and humanities of the topics that constitute leisure as a subject field – including the arts, tourism, sport and more. The Forum Editor’s pick from the current issue: Switching channels: investigating the push, pull, and mooring effects of moving from cable TV to OTT services by P. Sridevi & Nandukrishna T. Ajith.

Combining theory and cutting-edge research with practical guidance and advice, Sport Consumer Behaviour: Marketing Strategies by Daniel C Funk, Kostas Alexandris & Heath McDonald (Routledge) aims to help students and industry professionals become more effective practitioners. And judging by Viktor Magnusson’s assessment, the authors succeed in their express ambition. Apart from some minor editorial shortcomings, the book is a useful and valuable contribution to its chosen field.

The Sport Marketing Quarterly (SMQ) is published quarterly and serves as an outlet for the dissemination of sport marketing information for both practicing professionals and academicians. The Forum Editor’s pick from the current issue:NBA Fan Behavior: The Effects of Personality on NBA Fandom and Stickiness in Purchasing Related Products by Yu-Tai Wu, Yu-Feng Wu, Chih-Du Cheng, and Mei-Yen Chen.

JSM encourages the submission of manuscripts in a number of areas as they relate to the management, governance, and consumption of sport. Studies using quantitative and/or qualitative approaches are welcomed. The Forum Editor’s pick from the current issue: Great Expectations: A Critical Review of Interorganizational Relationships in Amateur Sport by Katie E. Misener, Kathy Babiak, Gareth Jones, Iain Lindsey.

JSM encourages the submission of manuscripts in a number of areas as they relate to the management, governance, and consumption of sport. Studies using quantitative and/or qualitative approaches are welcomed The Forum Editor’s pick from the current issue: Building and Sustaining Organizational Capacity in Voluntary Sports Clubs: Findings From a Longitudinal Study by Karsten Elmose-Østerlund, Graham Cuskelly, Jens Høyer-Kruse, and Christian Røj Voldby.

JSM encourages the submission of manuscripts in a number of areas as they relate to the management, governance, and consumption of sport. Studies using quantitative and/or qualitative approaches are welcomed. The The Forum Editor’s pick from the current issue: Do Consumer Perceptions of Tanking Impact Attendance at National Basketball Association Games? A Sentiment Analysis Approach by Hua Gong, Nicholas M. Watanabe, Brian P. Soebbing, Matthew T. Brown, Mark S. Nagel.

IJSMS is the world’s leading journal for the sports marketing industry, and provides a vital resource to both academic and industry experts. For academics it is an opportunity to publish the highest quality, peer-reviewed research. Practitioners can use the information to understand how the industry is changing. The Forum Editor’s pick from the current issue: CRAFTING A LEGACY: INVESTIGATING THE RETIRED ATHLETE BRAND IMAGE by Olzhas Taniyev, Brian S. Gordon.

ESMQ publishes articles that contribute to our understanding of sport organizations. The Journal sets out to enhance our understanding of the role of sport management and sport bodies in social life. The Forum Editor’s pick from the current issue: ELITE SPORT POLICIES AND INTERNATIONAL SPORTING SUCCESS: A PANEL DATA ANALYSIS OF EUROPEAN WOMEN’S NATIONAL FOOTBALL TEAM PERFORMANCE by Maurizio Valenti, Nicolas Scelles & Stephen Morrow.

The Journal of Sport Management encourages the submission of manuscripts in a number of areas as they relate to the management, governance, and consumption of sport. Studies using quantitative and/or qualitative approaches are welcomed. JSM publishes research and scholarly review articles; short reports on replications, test development, and data reanalysis; and more.

The Journal of Sport Management encourages the submission of manuscripts in a number of areas as they relate to the management, governance, and consumption of sport. Studies using quantitative and/or qualitative approaches are welcomed.