Tag: Christopher Rumpf

IJSMS is the world’s leading journal for the sports marketing industry, and provides a vital resource to both academic and industry experts. For academics it is an opportunity to publish the highest quality, peer-reviewed research. The Forum Editor’s pick from the current issue: The use of fitness centre apps and its relation to customer satisfaction: a UTAUT2 perspective by Helena Ferreira Barbosa, Jerónimo García-Fernández, Vera Pedragosa, Gabriel Cepeda-Carrion

The Journal of Sport Management encourages the submission of manuscripts in a number of areas as they relate to the management, governance, and consumption of sport. Studies using quantitative and/or qualitative approaches are welcomed.

Sport, Business and Management serves to promote the development of a coherent, high-quality body of work in sport, business and management, an area that has until now been largely overlooked by academia despite being one of the few industries to warrant its own daily section in most newspapers.

The International Journal of Sports Marketing and Sponsorship is the world’s leading journal for the sports marketing industry, and provides a vital resource to both academic and industry experts. For academics it is an opportunity to publish the highest quality, peer-reviewed research. Practitioners can use the information to understand how the industry is changing.

Björn Anders Larsson recenserar mycket grundligt, och inte okritiskt, Routledge-antologin Global Sport Marketing: Contemporary issues and practice sammanställd (och i inte ringa grad skriven) av Michel Desbordes och André Richelieu.