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Event Management, an International Journal, has been meeting the research, educational, and analytic needs of the rapidly growing profession focused on global events for more than 20 years. The Forum Editor’s pick from the current issue: REVISIT TO EXPENDITURE-BASED SEGMENTATION: THE CASE OF THE US KIDS GOLF WORLD CHAMPIONSHIP by Kakyom Kim & Giri Jogaratnam.
International Journal of Sports Marketing & Sponsorship, Vol 19, 2018, No 2: “Critical Issues and Challenges in the Sport Industry of Growing Economies”
The International Journal of Sports Marketing and Sponsorship is the world’s leading journal for the sports marketing industry, and provides a vital resource to both academic and industry experts. For academics it is an opportunity to publish the highest quality, peer-reviewed research. Practitioners can use the information to understand how the industry is changing.