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IJSMS is the world’s leading journal for the sports marketing industry, and provides a vital resource to both academic and industry experts. For academics it is an opportunity to publish the highest quality, peer-reviewed research. The Forum Editor’s pick from the current issue: THE EFFECT OF SERVICE QUALITY ON FOREIGN PARTICIPANTS’ SATISFACTION AND BEHAVIORAL INTENTION WITH THE 2016 SHANGHAI INTERNATIONAL MARATHON by Yi Xiao, Xiaoling Ren, Pei Zhang, Antonnette Ketlhoafetse.
The Journal of Applied Sport Management (JASM) is the official publication of the Applied Sport Management Association. The mission of JASM is to develop, advance, disseminate, promote, and preserve knowledge within the academic discipline of sport management by providing an outlet that is both grounded in academic theory and driven by the needs of practitioners and the environment of the sport industry.
The Journal of Sport Management encourages the submission of manuscripts in a number of areas as they relate to the management, governance, and consumption of sport. Studies using quantitative and/or qualitative approaches are welcomed.