Tag: Henry Wear
European Sport Management Quarterly, Volume 23, 2023, Issue 3
ESMQ publishes articles that contribute to our understanding of sport organizations. The Journal sets out to enhance our understanding of the role of sport management and sport bodies in social life. The Forum Editor’s pick from the current issue: Exploring the role of fitness instructors’ interaction quality skills in building customer trust in the service provider and customer satisfaction by Niki Glaveli, Dimitra Papadimitriou, Thomas Karagiorgos & Kostas Alexandris.
Sport Marketing Quarterly, Volume 31, 2022, Issue 4
The Sport Marketing Quarterly (SMQ) is published quarterly and serves as an outlet for the dissemination of sport marketing information for both practicing professionals and academicians. The Forum Editor’s pick from the current issue:A Study of Satellite Fans’ Existing Team Identification and Attitudes Toward a New, Local Franchise: A Case Study of UK-Based National Football League Fans by Daniel Monaghan and Daniel Read.
Sport Marketing Quarterly, Volume 31, 2022, Issue 2
The Sport Marketing Quarterly (SMQ) is published quarterly and serves as an outlet for the dissemination of sport marketing information for both practicing professionals and academicians. The Forum Editor’s pick from the current issue:NBA Fan Behavior: The Effects of Personality on NBA Fandom and Stickiness in Purchasing Related Products by Yu-Tai Wu, Yu-Feng Wu, Chih-Du Cheng, and Mei-Yen Chen.
