More
    Home Tags Alan L. Morse

    Tag: Alan L. Morse

    International Journal of Sports Marketing & Sponsorship, Vol 22, 2021, No 4

    IJSMS is the world’s leading journal for the sports marketing industry, and provides a vital resource to both academic and industry experts. For academics it is an opportunity to publish the highest quality, peer-reviewed research. The Forum Editor’s pick from the current issue: Comparing young adult responses to rational and emotional sports product advertisements: the moderating role of product type and gender by Mojtaba Ghasemi Siani, Sardar Mohammadi, Mohammad Soltan Hosseini, Geoff Dickson.

    Journal of Applied Sport Management, Vol. 13, 2021, No. 1

    The goal of JASM is to publish sport business-focused research and conceptual contributions that bridge the divide between scholarship and practice. Only manuscripts that make a meaningful contribution to the sport industry based on practical, conceptual/empirical grounding will be considered for publication. The Forum Editor’s pick from the current issue: Intercollegiate Athletics Marketing-Generated Revenue: Within Autonomy Football Bowl Subdivision by Alicia Romano, Jamie Riggs, Alan Morse, and Yoon Tae Sung.

    Recreational Sports Journal, Vol. 45, 2021, Issue 2

    The Recreational Sports Journal is the scholarly, peer-reviewed publication of the NIRSA Foundation. Its purpose is to provide a source of empirical, theoretical, and applied research to the field of recreational sports. The Forum Editor’s pick from the current issue: Intramural Sport Participation: An Examination of Participant Benefits, Service Quality, Program Satisfaction, and Student Retention by Kevin E. S. Wilson and Patti Millar (open access).

    Journal of Intercollegiate Sport, Volume 13, 2020, Issue 1

    The Journal of Intercollegiate Sport (JIS), an open access journal supported by the University of Kansas, provides an exciting forum for research specifically addressing sport in college and university settings. The Forum Editor’s pick from the current issue: “SHE IS THE BEST FEMALE COACH”: FEMALE SWIMMING COACHES’ EXPERIENCES OF SEXISM by Jessica L. Siegele, Robin Hardin, Elizabeth A. Taylor, Allison B. Smith.

    Sport Marketing Quarterly, Volume 26, 2017, Issue 4: Rivalry in Sport

    The Sport Marketing Quarterly (SMQ) is published quarterly and serves as an outlet for the dissemination of sport marketing information for both practicing professionals and academicians. These two important constituencies now have an opportunity to develop a relationship that is intended to be mutually beneficial.

    International Journal of Sport Management and Marketing, Vol. 17, 2017, No. 3

    The International Journal of Sport Management and Marketing (IJSMM), a refereed journal published four times per year, aims to present current practice and research in the area of sport management and marketing.

    Sport Marketing Quarterly, Volume 26, 2017, Issue 2

    The Sport Marketing Quarterly (SMQ) is published quarterly and serves as an outlet for the dissemination of sport marketing information for both practicing professionals and academicians. These two important constituencies now have an opportunity to develop a relationship that is intended to be mutually beneficial.
    Social media & sharing icons powered by UltimatelySocial