Tag: Adrian Pritchard

ESMQ publishes articles that contribute to our understanding of sport organizations. The Journal sets out to enhance our understanding of the role of sport management and sport bodies in social life. The Forum Editor’s pick from the current issue: Building a brand portfolio: the case of English Football League (EFL) clubs by Adrian Pritchard, David Cook, Andrew Jones, Tom Bason & Paul Salisbury.

IJSMS is the world’s leading journal for the sports marketing industry, and provides a vital resource to both academic and industry experts. For academics it is an opportunity to publish the highest quality, peer-reviewed research. The Forum Editor’s pick from the current issue: THE RELATIONSHIPS OF BRAND EXPERIENCE, SPORTS EVENT IMAGE AND LOYALTY: CASE OF JEJU INTERNATIONAL ULTRAMARATHON RACE by V.G. Girish, Choong-Ki Lee.