How do we keep them coming back? A look at individual factors impacting attendee satisfaction and intention to return to festivals
Jennifer Angela Pope, Paul Isely, and Busuyi Agbetunsin
Sport participation behaviours of spectators attending major sports events and event induced attitudinal changes towards sport
Girish Ramchandani, Richard J. Coleman, and Jerry Bingham
Athlete satisfaction with a major multi-sport event: the importance of social and cultural aspects
Eric MacIntosh and Milena Parent
Towards an adapted MHP strategic capabilities model for moderating challenges to quality music festival management
Alan Simon, Alastair Parker, Gary Stockport, and Amrik Sohal
Understanding hallmark event failure: a case study of a Swedish music festival
Anders Nordvall and Tobias Heldt
Evaluating the brand image of a rock festival using positive critical incidents
Maarit Kinnunen, Kerttu Uhmavaara, and Maiju Jääskeläinen
Segmenting beyond behavioural intentions
Martinette Kruger and Melville Saayman
