The Effects of Gender on Perceptions of Team Twitter Feeds
Clavio, Walsh, & Coyle
Creating Value at a Free Sporting Event: More Than Price
Hall & Jones
Evaluating the Effectiveness of Corporate Sponsorships at a Minor League Baseball Park
Moore, Mowen, & Hickerson
Academic to Consultant: A Pilot Study on Sport Marketing Research
Dees, Whisenant, & Pitts





