Introduction
Essential for the Future of the Field: Leadership and Scholarship by Women in Communication and Sport
Marie Hardin and Andrew C. Billings
Research Articles
Open Access
Speaking Up and Speaking Out: Collective Voice in Women’s Sports Media
Monica Crawford
Olympics During the Pandemic: Predictors of Olympics Viewing Across Platforms During the Tokyo Games
Tang Tang and Roger Cooper
“Willpower knows no obstacles”: Examining Neoliberal Postfeminist Messaging in Nike’s Transnational Advertisements for Women
Anna Posbergh, David L. Andrews, and Samuel M. Clevenger
Open Access
A Longitudinal Study on the Effects of Parasocial Relationships and Breakups With Characters of a Health-Related TV Show on Self-Efficacy and Exercise Behavior: The Case of The Biggest Loser
Perina Siegenthaler, Tanja Aegerter, and Andreas Fahr
Home Nation First, but to What Degree?: Nationalism in Chinese Central Television’s Broadcasts of the 2018 Winter Olympics
Sitong Guo and Qingru Xu
Major League Missteps: How MLB Mishandled the Astros Cheating Scandal
Emily A. Spackman, Christopher Wilson, Brendan Gwynn, and Kris Boyle
Brand Novelty and Publicity About Athlete Endorsers Affect Psychological Processing of Ads
Glenna Read and Kenon Brown
