Tag: Marshall Magnusen

The goal of JASM is to publish sport business-focused research and conceptual contributions that bridge the divide between scholarship and practice. Only manuscripts that make a meaningful contribution to the sport industry based on practical, conceptual/empirical grounding will be considered for publication. The Forum Editor’s pick from the current issue: Intercollegiate Athletics Marketing-Generated Revenue: Within Autonomy Football Bowl Subdivision by Alicia Romano, Jamie Riggs, Alan Morse, and Yoon Tae Sung.

The goal of JASM is to publish sport business-focused research and conceptual contributions that bridge the divide between scholarship and practice. Accordingly, only manuscripts that make a meaningful contribution to the sport industry based on practical, conceptual/empirical grounding will be considered for publication. The Forum Editor’s pick from the current issue: The Way of the Fight: An Analysis of MMA Judging by Todd Feldman.

The International Journal of Sport Management and Marketing (IJSMM), a refereed journal published four times per year, aims to present current practice and research in the area of sport management and marketing.The Forum Editor’s pick from the current issue: THE STRUCTURE, CONTENT AND CONTEXT OF ACHIEVED CELEBRITY BRANDS: A STUDY OF FOOTBALLERS IN THEIR BRANDSCAPES by Anna Zarkada; Eugenia Tzoumaka.

IJSMS is the world’s leading journal for the sports marketing industry, and provides a vital resource to both academic and industry experts. For academics it is an opportunity to publish the highest quality, peer-reviewed research. The Forum Editor’s pick from the current issue: THE EFFECT OF SERVICE QUALITY ON FOREIGN PARTICIPANTS’ SATISFACTION AND BEHAVIORAL INTENTION WITH THE 2016 SHANGHAI INTERNATIONAL MARATHON by Yi Xiao, Xiaoling Ren, Pei Zhang, Antonnette Ketlhoafetse.

The Journal of Applied Sport Management (JASM) is the official publication of the Applied Sport Management Association. The mission of JASM is to develop, advance, disseminate, promote, and preserve knowledge within the academic discipline of sport management by providing an outlet that is both grounded in academic theory and driven by the needs of practitioners and the environment of the sport industry.

The Journal of Applied Sport Management (JASM) is the official publication of the Applied Sport Management Association. The mission of JASM is to develop, advance, disseminate, promote, and preserve knowledge within the academic discipline of sport management by providing an outlet that is both grounded in academic theory and driven by the needs of practitioners and the environment of the sport industry.

The Journal of Sport Management encourages the submission of manuscripts in a number of areas as they relate to the management, governance, and consumption of sport. Studies using quantitative and/or qualitative approaches are welcomed.