Tag: Alexander Traugutt
International Journal of Sport Management and Marketing, Vol. 23, 2023, No. 1–2
The International Journal of Sport Management and Marketing (IJSMM), a refereed journal published four times per year, aims to present current practice and research in the area of sport management and marketing. The Forum Editor’s pick from the current issue: Developing and validating a scale to measure the perceived value of sport spectators by Fereshteh Sameie, Alireza Elahi, Mostafa Afshari..
