Tag: Niveditha Karthikeyan
International Journal of Sport Communication, Volume 17, 2024, No. 1
The mission of IJSC is to provide a platform for academics and practitioners to disseminate research and information from diverse fields such as critical studies, sport management, advertising, etc. The Forum Editor’s pick from the current issue: Consumer Engagement on Weibo in a Professional Sport Context: The Case of the Chinese Super League by Yuanyuan Cao, Ziyuan Xu, Hirotaka Matsuoka.
