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Sport and alcohol go way back in sport history, hand in hand. Drink manufacturers sponsor sport, sports people drink and endorse various alcoholic beverages. Is it a sort of symbiosis? Anyway, it’s been the subject of a number of academic studies, the latest being a collected volume by Sarah Gee, Sport, Alcohol and Social Inquiry: A Global Cocktail (Emerald), which is reviewed here by Alan Bairner – and “there could have been few better choices”.