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Call for Papers | “Digital and Interactive Marketing Communications in Sports” | Special Issue of Journal of Interactive Advertising. Call ends October 15, 2020
Consistent with the aims and objectives of JIA, this special Issue intends to seek contributions that critically examine, debate, and shed light on new perspectives in digital and interactive marketing communications in sports. We are especially interested in theoretical, empirical, and critical analyses focusing on a wide spectrum of issues regarding interactive communication issues in sports.