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Yet another volume in Routledge’s World Association for Sport Management Series has been published, International Sport Business Management: Issues and New Ideas, edited by James J. Zhang, Brenda G. Pitts & Lauren M. Johnson. We asked Hans Lundberg, Senior Lecturer in organization and entrepreneurship at the School of Business and Economics, Linnæus University, for a review. He is not impressed by this book, rather the opposite, although he manages to find a couple of bright spots among the contributions.