Tag: Ryan Spalding

The Sport Marketing Quarterly (SMQ) is published quarterly and serves as an outlet for the dissemination of sport marketing information for both practicing professionals and academicians. The Forum Editor’s pick from the current issue: THE DARK SIDE OF SPECTATOR BEHAVIOR: EFFECTS OF SPECTATOR DYSFUNCTIONAL BEHAVIOR ON ANGER, RUMINATION, AND REVISIT INTENTION by Kyungyeol Anthony Kim and Kevin K. Byon.

The mission of IJSC is to provide a platform for academics and practitioners to disseminate research and information from diverse fields such as critical studies, sport management, advertising, communication policy, history, and media studies. Editor’s pick from the current issue: WHERE LEGENDS ARE MADE: A CASE STUDY OF AN ADVERTISING AND BRANDING CAMPAIGN AT THE UNIVERSITY OF ALABAMA by John Vincent, Jason W. Lee, Kevin Hull, John Hill.