Tag: Philip H. Caskey
Practical guide to the nuts and bolts of communication in sport management
A classic textbook on sport and media has been updated. Britt-Marie Ringfjord has read the 5th edition of Media Relations in Sport by Craig Esherick, Philip H. Caskey and Brad Schultz (FiT Publishing), that takes into account the intersection and trajectory of emerging technologies, platforms and trends with foundational principles of communication. Our reviewer offers a thorough presentation of the various chapters, and concludes that the update keeps the content well up to speed.
