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    International Journal of Sport Management and Marketing, Vol. 19, 2019, No. 1/2: Sports Entrepreneurship and Innovation

    The International Journal of Sport Management and Marketing (IJSMM), a refereed journal published four times per year, aims to present current practice and research in the area of sport management and marketing. IJSMM is a unique publication useful for everyone interested in the new developments in sport management and marketing theory and practices.

    An interesting and much-needed book that could have done better

    Innovation and entrepreneurship, social or not, in a sports setting is a new field within sport studies. Vanessa Ratten & João J. Ferreira’s edited volume Sport Entrepreneurship and Innovation (Routledge 2017) can possibly claim the spot of key text in this unplowed field, but according to our reviewer, Daniel Bjärsholm, its shortcomings may well prevent that.
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