More
    Home Tags Larry M. McCarthy

    Tag: Larry M. McCarthy

    Att sälja (med) idrott

    Viktor Magnusson Ekonomihögskolan, Växjö universitet Richard L. Irwin, William A. Sutton & Larry M. McCarthy Sport Promotion and Sales Management: Second Edition 339 sidor, inb., ill. Champaign, IL: Human Kinetics 2008 ISBN 978-0-7360-6477-4 Ask a person in charge of a successful sport operation to name the most important skill someone in that position can possess, and 9 times out of 10 the response will be this: the ability...