International Journal of Sport Communication, Volume 10, 2017, No. 3

Scholarly Commentary

Communication and Sign Stealing in Baseball: Pitcher-Catcher “Hot-Key” Sign Indicator Obfuscation via Situational Game Data
Jeffrey N. Howard

Student Research

“They Hired a Baseball Guy”: Media Framing and Its Influence on the Isomorphic Tendencies of Organizational Management in Professional Football
Jeffrey N. Howard and Jimmy Sanderson

Industry Interviews

Interview With Robert Lipsyte, Sports Journalist and Author
Travis Vogan

Interview With Jesse Lin, Coordinator of International Event Operations, Major League Baseball
Wei-Yen Li

Managing Digital Content for a Professional Sport Team: An Interview With Bill Yole, Social Media Coordinator and Webmaster of the ACT Brumbies Super Rugby Franchise
Stirling Sharpe, Thilo Kunkel, Olan Scott, and Anthony Beaton

Research

Social Media as a Relationship Marketing Tool in Professional Sport: A Netnographical Exploration
Gashaw Abeza, Norm O’Reilly, Benoit Seguin, and Ornella Nzindukiyimana

The Effect of Cutting Rates on the Liking of Live Sports Broadcasts
Mark Ludwig and Christoph Bertling

Using Personality and Team Identity to Predict Sports Media Consumption
Michael B. Devlin and Natalie Brown-Devlin

Case Study

Communication Practices and Social Tie Formation: A Case Study of Recreational Lifestyle Sports Cultures
Veera Ehrlén

Book Reviews

Evolution of the Modern Sports Fan: Communicative Approaches
Katerina Turkova

International Cases in the Business of Sport, 2nd Edition
Jillian McNiff

Sports Business Management: Decision Making Around the Globe
Michael S. Willett

Sport Analytics: A Data-Driven Approach to Sport Business and Management
Megan B. Shreffler

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